With buyers having more choices than ever, proper pricing and presentation are essential to make your Myrtle Beach home stand out.

Are you thinking about selling your home in Myrtle Beach this summer? The market has changed a lot, and it’s not what it was a few years ago. Right now, it’s a mix between a beauty contest and a price war. So if you’re considering selling your home, here are two things you need to do.

1. Price your home competitively. The market has changed, and we’re no longer in the hot 2021 market where homes sold quickly at almost any price. It’s a buyer’s market now; new construction is creating a lot of competition, and builders are offering strong incentives like interest rate buy-downs and closing cost credits. Buyers have more choices than ever.

That’s why pricing your home correctly is so important. With all the competition out there, especially from new construction, you can’t just choose a high number and hope it works. We have to be realistic and strategic about how a home is priced. If it’s not priced right, it will sit on the market. Getting the price right from the start is the key to getting your home sold.

Getting the price right from the start is the key to getting your home sold..

2. Make your home look amazing. You don’t need to do any major renovations like remodeling kitchens or bathrooms. Small and simple improvements, such as applying a fresh coat of paint or adding new mulch to the yard, can already make a big difference.

Curb appeal is also crucial. You want your home to stand out and create a great experience for buyers from the moment they arrive. This is especially important when buyers are also viewing brand-new construction homes that are spotless and professionally staged.

We know how to price homes right for this market, and we’ve got an in-house team that handles staging and professional photography, so your home shows in the best possible light. If you’re thinking of selling or have any questions, just call or send me a message at (843) 251-2693. You can also send an email to greg@gregsisson.com. I’d love to help you get your home ready to stand out and sell.